wuruw. ("we", "us", or "our") operates mobile applications ("Apps") and the website wuruw.com. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your data. We aim to build our apps with privacy in mind, collecting only what is necessary to provide a great experience.
1. Information We Collect
Depending on the App you use, we may collect or request access to the following types of information:
- Voluntary Data: Information you enter directly into the Apps (e.g., birth details for horoscopes, habits, journal entries).
- Device and Usage Data: Basic technical information (e.g., OS version, device model, app version) and anonymous usage statistics to help us diagnose crashes and improve features.
- Device Permissions: Certain Apps may request temporary access to your device's camera, photo gallery, or location (e.g., for fitness tracking). We only access this data with your explicit permission, and it is primarily processed locally on your device.
- Advertising Identifiers: If you use a free, ad-supported version of our Apps, we or our third-party partners may collect mobile advertising identifiers (such as Apple IDFA or Google AAID) to serve relevant ads.
We do not collect your name, email address, or other personally identifiable information unless you explicitly and voluntarily provide it to us (for example, by creating a user account within our Apps or emailing our support team).
2. How We Use Your Data
We use the collected information to:
- Provide, operate, and maintain our Apps.
- Diagnose technical issues and improve user experience.
- Process in-app purchases and subscriptions (handled securely via Apple or Google).
- Serve advertisements in our free Apps.
- Respond to your support requests.
3. Advertising and Third-Party Services
To keep some of our Apps free, we may use third-party advertising networks and mediation platforms (such as AppLovin MAX). These networks may collect basic device data and advertising identifiers to show targeted or non-targeted ads. Additionally, we use third-party analytics and crash reporting tools (such as Amplitude and Google Firebase) to understand app usage and diagnose technical issues. These third parties operate under their own privacy policies, which we encourage you to review:
- Amplitude: https://amplitude.com/privacy
- AppLovin: https://legal.applovin.com/privacy/
- Google (Firebase): https://policies.google.com/privacy
Please note that ad mediation platforms may share your advertising identifier with their own network partners to serve ads. You can usually opt out of personalized advertising through your device's system settings (e.g., "Limit Ad Tracking" on iOS or "Opt out of Ads Personalization" on Android).
4. Data Storage, Security, and Retention
Most of the personal content you create inside our Apps is stored locally on your device. Where cloud backup or sync features are offered, your data is synced using secure, reputable infrastructure directly tied to your personal account. We do not store your private notes, photos, or running routes on our own servers.
Data Retention: We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal obligations. If you create an account and later choose to delete it, we will delete your associated personal data within a reasonable timeframe.
5. International Data Transfers
We are based in Poland (EEA). However, the third-party services we use (such as Amplitude, AppLovin, or Google Firebase) may store or process your data on servers located outside of your country, including in the United States. In such cases, we ensure that appropriate safeguards, such as Standard Contractual Clauses approved by the European Commission, are in place to protect your data.
6. European Privacy Rights (GDPR)
If you are a resident of the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR). wuruw. acts as the Data Controller for the limited data we collect.
You have the right to:
- Access the personal data we hold about you.
- Request correction or deletion of your data.
- Object to or restrict our processing of your data.
- Withdraw consent at any time (e.g., by changing app permissions).
7. United States Privacy Rights (CCPA/CPRA)
If you are a resident of California, the California Consumer Privacy Act (CCPA) grants you specific rights regarding your personal information. You have the right to request access to or deletion of your data. While we do not "sell" personal information in the traditional sense, sharing advertising identifiers with third-party ad networks may be considered a "sale" or "sharing" under the CCPA. You can opt out of this by using your device's system settings to limit ad tracking.
8. Children's Privacy
Our Apps are not directed at children under the age of 16. We do not knowingly collect personal data from anyone under 16 years of age. If we become aware that a child under 16 has provided us with personal information, we will take steps to delete it promptly.
9. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Continued use of our Apps after changes constitutes your acceptance of the updated policy.
10. Contact Us
If you have any questions, concerns, or wish to exercise your privacy rights, please contact us at support@wuruw.com.